Interesting statistics:
- "most people in established companies do not need to learn how to model their company"
- "business modelling is about understanding what you want your company's future to be"
As the global economy becomes more and more technologically advanced, traditional models of business are being replaced by new ones. Businesses need to evolve in order to succeed in this changing environment- something that Alex Osterwalder and Yves Pigneur recognise as they seek to provide a different kind of business manual for contemporary times with their New Age guide to